Citola Blog

You Can Run - But That Won't Hide The Problem

Running away from a problem is no way to solve it. Here at Citola, we’ve noticed one or two vehicles in the timber space that purport to provide a solution for troubled Australian farmers (all Aussie farmers are either “troubled” or in debt, or both!).

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Climate Policy Negotiation: When Mucky Meets Murky

Here’s a vex question for you: which is the murkier business – heavy industry, or climate policy negotiation around carbon trading?

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Forests, Financials And The Future

Gloom or boom? There’s no shortage of media reports of this fragile world of ours teetering on the brink of collapse. And a story being a story, there are plenty of positive opinions out there too.

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Social Marketing's Three-Way Win

At Citola, we believe the best results come when looking to achieve triple-bottom outcomes: the commercial, the environmental and the social (the community aspect of what we do, if you will). That means listening to the environment and adapting to it rather than trying to bend nature to our will.

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Gobfests And Gradualism

When a commercial management team runs out of ideas, it typically calls in expensive management consultants. And when the consultants run out of ideas, they have been known to advise, in their own inimitable management-speak, that the company be run along the lines of incremental gradualism.

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